Should Price Reflect Cost? (Part 1)

Tuition could be reduced, more students might earn degrees, and less debt would greet them after graduation

In a major front-page, above-the-fold article on Sunday, 23 December, The New York Times told of the widening gap in college completion rates for high-income versus low-income students. The Times illustrated the broader story with specific examples, including one of a student who was admitted to Emory University on what she thought was a full-need scholarship – but, because of problems in completing her financial aid forms, she arrived to find she had no institutional aid, and needed to borrow $40,000 just to enroll for her first year. Ultimately, her financial problems reached the point where her grades suffered, and she was suspended in her senior year. She now has an educational debt of almost $60,000, but no degree.

Turning Grinches into Santas

Might some of the richest colleges use endowment dollars to reduce the need for public subsidies and tuition revenue?

In my last post, I criticized wealthy campuses for focusing too much on the size of their endowments and the returns on their investments, and not enough on making their campuses financially accessible to more students. In this post, I will suggest why they strayed, and why it is important that they rediscover a more socially useful path.

It all begins with an analysis of mission and purpose. Private colleges were established in this country to meet the need of various religious denominations to prepare members of the clergy here in the colonies, rather than having to import them from Europe. A number of institutions still retain their religious affiliation, although very few of them limit their educational efforts to the preparation of clergy. However, most private colleges today have at best a distant relationship to a particular religious denomination, or have become entirely secular, and their educational programs have expanded dramatically to include all of the traditional arts and sciences, and very often professional programs as well.

Colleges: Grinches or Santas?

Bottom-line mentality has crept from the business world (where it belongs) to higher education (where it doesn’t).

In my previous post, I noted the diametrically opposed reactions of some colleges and universities to the public’s rising concerns regarding the cost of a college education, and the ballooning debt taken on by a growing number of students and their families.

The large majority of both public and private institutions are tweaking what I believe to be a broken model: they are seeking to increase financial aid while looking for ways of economizing, but, while well intentioned, these are at best temporary bandages on a severe wound. Moreover, these solutions are not sustainable, and, in their efforts to economize, these campuses risk being perceived as cutting the quality of their educational offerings.